Comments on: The Myth of the Deaf Banker http://smartbankingtips.com/the-myth-of-the-deaf-banker/ by Western Community Bank Tue, 15 Jun 2010 17:01:38 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Adam Weight http://smartbankingtips.com/the-myth-of-the-deaf-banker/comment-page-1/#comment-58 Adam Weight Mon, 22 Mar 2010 22:01:04 +0000 http://smartbankingtips.com/?p=657#comment-58 Great comments. Thanks for the positive feedback. Is there a service or product not currently available that you would like to see us offer or do you have any suggestions for a way to improve an existing offering? Great comments. Thanks for the positive feedback. Is there a service or product not currently available that you would like to see us offer or do you have any suggestions for a way to improve an existing offering?

]]> By: Kevin Staley http://smartbankingtips.com/the-myth-of-the-deaf-banker/comment-page-1/#comment-56 Kevin Staley Tue, 16 Mar 2010 17:00:38 +0000 http://smartbankingtips.com/?p=657#comment-56 Coming from a small town, I remember the bank that my family did business with all through growing up. In a town of only a couple of thousand people, everybody knew everybody. When you walked into a bank, it wasn't looked upon as called "customer service" when customer and employees exchanged hello's. It was a genuine, friendly interaction where conversation felt like one another knew each other on a personal level. That is exactly what Western Community Bank brings to the people that are associated with it. In a society in which banking is a commodity, and the line of distinction is thin between financial institutions, its great to see a bank that is concerned with its customer and bringing that "hometown feel" when you walk in the door. Coming from a small town, I remember the bank that my family did business with all through growing up. In a town of only a couple of thousand people, everybody knew everybody. When you walked into a bank, it wasn’t looked upon as called “customer service” when customer and employees exchanged hello’s. It was a genuine, friendly interaction where conversation felt like one another knew each other on a personal level. That is exactly what Western Community Bank brings to the people that are associated with it. In a society in which banking is a commodity, and the line of distinction is thin between financial institutions, its great to see a bank that is concerned with its customer and bringing that “hometown feel” when you walk in the door.

]]> By: JaNae Munden http://smartbankingtips.com/the-myth-of-the-deaf-banker/comment-page-1/#comment-55 JaNae Munden Tue, 16 Mar 2010 16:40:55 +0000 http://smartbankingtips.com/?p=657#comment-55 Western Community Bank is more than a large building with a name painted on the door. It is a place where people feel welcome, and can have their banking needs met. Inside the doors are people who are friendly and willing to help meet your financial needs. And, believe it or not, it is a place where you can still talk to a real person on the phone and not just an automated machine! Western Community Bank is more than a large building with a name painted on the door. It is a place where people feel welcome, and can have their banking needs met. Inside the doors are people who are friendly and willing to help meet your financial needs. And, believe it or not, it is a place where you can still talk to a real person on the phone and not just an automated machine!

]]> By: Jared Barrera http://smartbankingtips.com/the-myth-of-the-deaf-banker/comment-page-1/#comment-54 Jared Barrera Mon, 15 Mar 2010 22:48:08 +0000 http://smartbankingtips.com/?p=657#comment-54 Probably the biggest thing that I enjoy with Western Community Bank is the small "Home Town" feeling associated with both the customers and the employees. It's like Cheers in the sense that "Everyone knows your name and their always glad you came." Knowing what I know about banking, every bank for the most part provides the same products but not every bank delivers that personal touch people enjoy from relationship banking. That's been my experience with Western Community Bank. Thanks for the posting Adam. Probably the biggest thing that I enjoy with Western Community Bank is the small “Home Town” feeling associated with both the customers and the employees. It’s like Cheers in the sense that “Everyone knows your name and their always glad you came.” Knowing what I know about banking, every bank for the most part provides the same products but not every bank delivers that personal touch people enjoy from relationship banking. That’s been my experience with Western Community Bank. Thanks for the posting Adam.

]]> By: Jack Hadley http://smartbankingtips.com/the-myth-of-the-deaf-banker/comment-page-1/#comment-53 Jack Hadley Tue, 09 Mar 2010 14:04:09 +0000 http://smartbankingtips.com/?p=657#comment-53 In my mind, too many financial organizations believe that they can reap the rewards of being a sincere, trusted, social, honest community bank WITHOUT ACTUALLY BEING a sincere, trusted, social, honest community bank. They must think they can simply “buy” this status through large advertising spends. Not so. You can’t fool people anymore. People are savvy, well informed, connected, and skeptical. Banks must ask themselves the question, “Do we LIVE social?” Living social doesn’t mean approving an ad campaign that simply claims you do. It’s refreshing to discover Western Community Bank’s outside-the-box thinking. It comes from unusual and unexpected vision. It comes from the heart. And in an industry crammed full of insincerity, noise and clutter, it’s the little difference that actually makes a difference. Thanks for being a listening bank—my listening bank. Keep it up. In my mind, too many financial organizations believe that they can reap the rewards of being a sincere, trusted, social, honest community bank WITHOUT ACTUALLY BEING a sincere, trusted, social, honest community bank. They must think they can simply “buy” this status through large advertising spends. Not so. You can’t fool people anymore. People are savvy, well informed, connected, and skeptical.

Banks must ask themselves the question, “Do we LIVE social?” Living social doesn’t mean approving an ad campaign that simply claims you do.

It’s refreshing to discover Western Community Bank’s outside-the-box thinking. It comes from unusual and unexpected vision. It comes from the heart. And in an industry crammed full of insincerity, noise and clutter, it’s the little difference that actually makes a difference. Thanks for being a listening bank—my listening bank. Keep it up.

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